โฆ The Story Behind Charming
Bracelet maker. Business builder. Big dreamer.
I'm 13 years old, and I started Charming because I believe you're never too young to build something real. Every bracelet I make by hand is a small step toward a very big dream.
GPA
Straight A's
School Arts
Vocal Ensemble
BJJ Rank
Grey Belt
JJWL
Bronze Medal
Products
10 Bracelets
Dream School
Wharton
The Big Dream
I have a dream: to one day attend the Wharton School of Business at the University of Pennsylvania โ one of the most prestigious business programs in the world. But I'm not waiting until I'm 18 to start. I'm building real business experience right now.
Charming isn't just a bracelet shop โ it's proof that I understand marketing, pricing, customer experience, and what it takes to build something from nothing. Every sale, every bracelet, every happy customer is a chapter in a story I'm writing for my future.
The Beginning
Charming started with a simple idea: what if I actually built something instead of just dreaming about it?
I started hand-crafting glass bead and string bracelets, giving each one a unique name and story. The first bracelet I ever named was the Wishing Star โ light pink, sky blue, and gold, with a little star charm. From there, the collection grew one bracelet at a time, each one made entirely by hand with care and intention.
Today, Charming has 10 named bracelets, an Etsy shop, and a growing community of people who believe in the brand โ and in me.
The Craft
There are no machines involved. Every single bracelet in the Charming collection is handmade by me, bead by bead, with genuine care put into every detail.
I personally select the beads, choose the color combinations, add the charms, and tie every knot. Each bracelet is then packaged beautifully before it ships to you. When you wear a Charming bracelet, you're wearing something that a real person made with real hands โ and a lot of love.
I also offer custom orders โ just DM me on Instagram with your favorite colors and I'll create something one-of-a-kind, just for you.
Beyond the Bracelets
Running Charming is just one part of who I am. I'm also a straight A student, committed to academic excellence and proving that hard work in the classroom and in business go hand in hand.
I'm a Vocal Ensemble member inside of school โ I love how music brings people together and teaches you discipline and expression at the same time. I'm also actively training in Brazilian Jiu-Jitsu, where I've earned my grey belt โ and I don't just train, I compete. I've stepped onto the mat at Jiu-Jitsu World League (JJWL) competitions and earned a Bronze Medal โ because on the competition mat, you earn what you get.
I believe in building a full life, not just a brand.
Custom Orders
One of my favorite things to do is make a bracelet that's completely personal to the person wearing it. Favorite colors? A specific charm? A color palette that matches an outfit?
I love custom orders. Just reach out on Instagram @Charming_by_aub and tell me what you have in mind โ I'll take it from there. Custom bracelets are shipped via USPS with the same beautiful packaging as every Charming order.
I can also hand-deliver locally. Every bracelet comes with a personal thank you card โ because you supporting my dream means everything to me. ๐
Custom Orders
Have a favorite color or a special occasion in mind? I'd love to create a custom bracelet made just for you โ DM me on Instagram to get started.
DM on Instagram โ